About CODA

Excellence. Relevance. Commitment.

CODA Strategies is a specialized strategic and market analysis consultancy. We offer a large field of services, ranging from conducting market studies in a number of sectors, to program design and technology roll-out assistance. For the past 30 years, CODA Strategies consultants have used their experience to provide tailored solutions to customers in fields as diverse as energy, smart buildings, telecommunications and M2M (Machine-to-Machine) applications and services.

A BASIC Consultants spin-off, CODA Strategies is known for its people: the team, made up of seasoned consultants recognized on a European level both for assisting clients in their different endeavors and for their academic involvement, actively intervenes on the European, North American and Asian markets. Providing assistance in fields as diverse as strategic, financial and regulatory analysis, technological development and valuation, public policy, CODA Strategies is willing and able to accommodate all its clients’ needs.

Our Vision

Our objective is to be one of the major players of the energy, smart buildings, telecoms and remote services fields, renowned for our teams’ expertise and our capacity to intervene on our clients’ most critical and demanding projects. We strive for our name to be synonymous with excellence in all our projects, whether it be providing services to grid operators, institutional clients and governmental agencies, regulators and any and all private entities.

Our Method

First-hand, on the field, knowledge creation methodologies

When conducting its projets, CODA Strategies privileges obtaining its information first-hand, from interviews with on-the field stakeholders: end-users, prescribers, providers, financiers, experts, etc. Our strategic and market analyses are thus based on in-depth knowledge of the realities of the markets, rather than on data extrapolations from external models.

The data/information collection strategy is developed around several key elements:

  • Quantitative approach: All our quantitative surveys are conducted by our in-house survey platform, staffed by our specialized team of surveyors. Our team members have all the relevant technical skills, on top of an excellent feel for the end-user / customer. This allows them to have high level exchanges with interviewees, in both B2B/B2C projects.
  • Qualitative approach: CODA Strategies obtains its information from a multitude of sources. Our experts chair and organize round tables with high-level professionals (technical managers / directors, prescribers, purchase managers, etc.). Large sample qualitative survey campaigns (at least 40 and typically close to 100 interviews) are also jointly conducted by our consultants and our specialized surveyors. Such campaigns are useful in obtaining certain quantitative data sets (e.g. penetration rates of certain technologies, interest for certain offer structures, etc.), but also in exploring in-depth the needs, the major elements and the dynamics of diverse decision making processes. Every year, our experts conduct several hundred face-to-face interviews with prescribers, decision-makers, experts and equipment and service providers.
  • Market quantifications and business model development: We mobilize state-of-the art IT, statistical and econometrical tools to develop both our market quantification models and our business models. These models are fed by our surveys, interviews, focus groups and round tables, rather than by external sources.
  • Strategic consulting: our staff is highly experienced in both conducting strategic analyses and clearly transmitting their results to our clients. Our transversal competencies are built on an extensive expertise in CODA Strategies’ main sectors of activity: Energy, Smart Buildings, M2M and Remote Services.

Products & Services

Smart Energy

For the past 10 years, CODA Strategies has been actively engaged in accompanying an extensive number of stakeholders in their smart energy projects.  We focus on providing our clients with…

For the past 10 years, CODA Strategies has been actively engaged in accompanying an extensive number of stakeholders in their smart energy projects.  We focus on providing our clients with the tools that allow them to anticipate and manage the evolution of the market environment, from a regulatory, technical and competitive perspective.

Our main areas of expertise are:

  • Development and technical and economic integration of renewable energies
  • Decentralized flexibility, at all levels of the electricity supply value chain, focusing particularly on storage, both grid scale and behind the meter, residential and C&I demand response, decentralized production, the development of fully or partially islanded microgrids, etc.
  • Regulatory analysis / benchmarking
  • Smart metering and behind the meter value added services
  • Energy grid economics and economics of the transitions of energy systems
  • Grid asset management and optimization
  • Tariff innovation
  • Program design and consumer engagement
  • Assistance in placing new market offers

Smart Buldings

Working on the smart buildings systems and equipment markets has been high on the CODA Strategies agenda for the past 15 years. Our Commercial Building Database, developed throughout our activity,…

Working on the smart buildings systems and equipment markets has been high on the CODA Strategies agenda for the past 15 years. Our Commercial Building Database, developed throughout our activity, allows us to accurately determine the size of the building parks, their typologies and the associated consumption of the commercial sectors of the different European countries. We are known for conducting evaluation and consulting missions in areas as diverse as the building controls and automations markets, the security equipment markets, the installations markets, the access controls and multi-technical facilities management markets. Our approach is based on an in-depth, terrain-based knowledge of the sectors and activites, stemming amongst other things from the very high number of interviews conducted with experts, property managers, end-users, administrators, facility managers, etc.

Smart mobility

Our interest in smart mobility stems from our initial experience in the technical and commercial integration of electrical vehicles. After accompanying a number of EV manufacturers, technology providers, but also…

Our interest in smart mobility stems from our initial experience in the technical and commercial integration of electrical vehicles. After accompanying a number of EV manufacturers, technology providers, but also grid operators, retailers and trade bodies, CODA Strategies decided to expand its project focus to other areas of innovative mobility. The synergies with our other departments, especially “Smart Energy” and “Telecommunications and Remote Services”, allow us to focus on a number of issues, most notably:

  • Development of next-generation mobility solutions
  • Smart charging, EV access, Vehicle-to-grid business model
  • Development of advanced individual personal mobility solutions
  • Development of mobility in municipal settings

Telecoms, M2M, remote services

CODA Strategies’ telecoms and M2M activities are built on its consultants’ expertise on both the relevant technologies themselves and on the associated remote services offers. Our projects focus on analyzing…

CODA Strategies’ telecoms and M2M activities are built on its consultants’ expertise on both the relevant technologies themselves and on the associated remote services offers. Our projects focus on analyzing a multitude of applications, such as telemetry for the utility sector, as well as on B2C type deployments such as intelligent home automations. Our company has also developed a specialization in the e-health and remote care fields, both in terms of technical infrastructure, commercial architectures and provided services.

Portfolio

Projects

  • Mobile health
    Telecoms, M2M, Remote services

    The CODa Strategies study dedicated to mobile health provision provides a detailed outlook of three major markets : mobile telecare (taking into account the remote care of fragile individuals), remote medicine (personalized remote follow-up of patients) and wellness solutions (quantified self, general wellness applications).  The four biggest markets have also been the object of several 150-strong interview campaigns (more than 600 interviews were conducted in total), the objective of these being to map out users’ expectations, according to age and disposable income group.

    On each one of these markets, the strategies of the main players are analyzed, as are their business models. The study also provides detailed projections of the different national markets.

  • Decentralized flexibility – the development of PV self-consumption throughout the EU residential sector
    Smart Energy

    As self-consumption is developing in several European countries, CODA Strategies looks at what the major drivers and barriers of the markets, in the different countries are. The study developed by CODA Strategies analyzes, in detail, the regulatory situations and their expected evolutions, based on an extensive interview campaign with various market stakeholders throughout the analyzed countries. In order to better understand the demand for self-consumption equipment, CODA Strategies is also conducting a quantitative 400 interview campaign with French and German households. This not only allows gauging the interest for self-consumption in these two countries’ residential sectors, but is also highlights consumer perceptions regarding the development of such practices.

  • The markets of refurbishment for energy efficiency in the European commercial building park
    Smart Buildings

    The study is centered on an analysis of the commercial building park and of the refurbishment needs as expressed by the different stakeholders. The equipment, services and projects markets are quantified, both in terms of volume and value. The methodology of the study is built on a series of qualitative interviews with real-estate decision makers (more than 120 interviews were conducted), as well a quantitative survey stage. Both a statistical and an econometrical model are conducted.

  • Housing and the Silver Economy
    Telecoms, M2M, Remote services

    The aging of the European population is driving a strong reflexion on the way in which housing might be adapted to the specific issues of the elderly. It is in this context that our study, “Housing and the Silver Economy”, aims to quantify the markets in the different EU countries. Apart from obviously quantifying demand for the different solutions, the study looks at how home adaptations are currently financed, how the value chain in structured and the different stakeholder positioning is. An identification of best practices, among the analyzed countries, is also conducted, its purpose being to provide a means to understanding the subsequent market projections.

    An interview campaign, with more than 60 institutional players doubled by a 400 strong survey campaign, interviewing, via telephone, occupant homeowners in 4 EU countries constitute the backbone of the study methodology.

  • Study on the service provision of the major players of the Energy Savings Certificates Mechanism
    Smart Energy

    The ” Energy Savings Certificates ” (“Certificats d’Economies d’Energie”, or CEE, in French) mechanism is one of the major components of the French national energy policy. The objectives imposed upon energy suppliers have considerably throughout the past few years : for the 4th period of the mechanism, suppliers will have to ensure their clients come up with 1 600 TWh cumulated actualized (Cumac) of energy savings, of which 400 TWh cumac from households in energy poverty situations. This should lead to roughly 6.5 billion € euros worth of investment in energy savings incentives, throughout the period. The study conducted by CODA Strategies on behalf of the ADEME is structured in 4 sections: an analysis of the context of the development of the “energy savings certificates” mechanism, a description of the energy markets, an analysis of the “energy savings certificates” mechanism and finally an analysis of the services offerings associated to the CEE mechanism.

    The study has allowed to observe the evolutions of the service offerings since the creation of the mechanisms: the rise in on-line services, the tendency of the big companies mandated to provide a large volume of certificates to outsource their procurement, the willingness of the large energy consumers (social housing providers, industrials…) to better valuate the certificates, etc.

    The study methodology relied on an interview campaign featuring more than 50 entities, doubled by a postal survey of the obligated companies and a telephone survey of more than 250 building sector companies.

  • Local authorities and their incentives regarding the energy-efficient renovation of the housing stock
    Smart Buildings

    The study provides an understanding of the policies implemented by local authorities with regards to energy-efficient renovation of their housing stock. CODA Strategies identified the market organization and the roles played by the different players on the market, characterized the state of the art in terms of local regulatory frameworks, highlighted the current progress through project analysis and compared this to the national objectives. The study also analyses the synergies between public and private stakeholder involvement as a means of determining the potential partnerships that could be formed between these players.

  • The evolution of HVAC systems in the commercial sector
    Smart Buildings

    On behalf of one of the energy majors, CODA Strategies conducted a study aimed at analyzing the major technical evolutions currently witnessed on the market of HVAC systems in the commercial sector.

    The study focused on building developers’ and real estate service firms’ investment drivers and on the role that architects and technical design offices have as technology prescribers.

    The decision-making process was analyzed, be it in terms of energies used (heating networks, electricity, gas, etc.) or in terms of deployed technologies (air-conditioning, free cooling, heat recovery, energy-efficient lighting, intermittency management, etc.). Current and future market shares of different energy solutions were also evaluated.

    Key success factors of the for the technologies present on the different market segments (office buildings healthcare, education, retail, etc.) were also analyzed.

    From a methodological point of view, the study relied on close to 50 interviews with decision-makers (contractors, owner occupiers, big tenant groups, developers, etc.) and prescribers (architects, space planners, design and engineering offices, etc.).

  • Ambitions and objectives regarding renewable and decarbonized gas
    Smart Energy

    Our client required a complete medium and long-term view of both EU and Member States’ ambitions and objectives for renewable and decarbonized gas. The idea of the project was to highlight the role of green gas in the national and European level energy transitions.

    CODA Strategies analyzed in detail all the positions of national and EU level stakeholders, following the development of an exhaustive database of studies, position-papers, statements, conference presentations, etc. (more than 300 studies were analyzed). Based on this database, country reports were developed for the 28 EU member states, providing a synthetic view of the expected development of renewable and decarbonized gas in the different markets.

    Specific studies selected by the client were also analyzed, presenting key take-aways, major consuming sector dynamics, green gas production scenarios, etc.

  • Increasing RE use in the industrial sector
    Smart Energy

    A better knowledge of the industrial sectors for which an increased use of Renewable Energies (heat pumps, solar thermal, biomass generation, etc.) is pertinent would allow for a more straightforward deployment, either independently or, as is more likely, in conjunction with conventional solutions such as natural gas. To better understand the potential to develop these clean energy solutions throughout the different sectors, the ADEME and GRDF co-sponsored a study, aimed at better identifying the industrial sectors, processes and profiles that can support RE introduction and use. Multiple technologies were considered, ranging from the different types of heat pumps, to solar thermal, to biomass solutions, etc.

    Conducted by CODA Strategies, the “RE use in the industrial sector” study identified and described a series of drivers and barriers to the use of RE technologies, taking into account technical factors (energies used, process conditions, temperature levels, impact on maintenance, etc.), financial criteria (CAPEX, OPEX, ROI, financing), company profiles and policies, regulatory frameworks, etc. A sector by sector analysis highlighting the potential of RE introduction was provided and also featured a series of quantification exercises.

    On top of using existing CODA resources doubled by robust desk research, the study saw our consultants conduct in excess of 90 interviews with select stakeholders including providers of RE solutions, design offices, structures focusing on R&D and obviously end-users having developed or potentially capable of using RE for their industrial processes. 150 other industrials, throughout the different sectors, were also surveyed as part of this project.

  • Ensuring the roll-out of electric vehicle supply equipment in France
    Smart Mobility

    France’s Multiannual Energy Program (MEP) has set a goal of 2.4 million electric vehicles (EVs) and plug-in hybrid electric vehicles (PHEV), both private and commercial, by 2023; a 13-fold increase over the current situation. This deployment must be accompanied by the strong growth of an electric vehicle supply equipment (EVSE), being the only way to reassure future owners, and guaranteeing them a comfort of use comparable to that which they are able to enjoy with their internal combustion engine (ICE) vehicle. To support this development, the public authorities have set themselves particularly ambitious targets for the deployment of a charging network with 50,000 charging points (CPs) available to the public by 2020 and 100,000 in 2022 in accordance with a ratio of 10 electric vehicles per CP envisaged in the Strategic Contract of the Automobile Branch (SCA).

    Primarily through the “Investments for the Future Program”, close to 25 000 charging points have already been deployed (as of January 2019, according to GIREVE data). The regulatory framework is also evolving in order to encourage the development of charging equipment in private areas: commercial zones, condominiums, company car parks, etc. The Energy Transition for Green Growth Act (ETGGA) has set a target of 7 million private and public charge points by 2030.

    In this context of strong commitment from public authorities, the DGE (Direction Générale des Entreprises), the ADEME (L’Agence de l’Environnement et de la Maîtrise de l’Energie) and the DGEC (Direction Générale de l’Energie et du Climat)  wanted to carry out a study aimed at characterizing the state of the art in terms of electric vehicle supply equipment, and especially at identifying and contributing to the development of the appropriate mechanisms allowing the public stakeholders to reach their charge point deployment objectives. Following a competitive bidding process CODA Strategies was selected to carry out this project. Recently finalized, the project resulted in a series of recommendations to public decision-makers highlighting a series of key regulatory, structuring and communication actions aimed at improving the EVSE roll-out as a means of supporting electric mobility in France.

Ongoing Projects

  • Ensuring the roll-out of electric vehicle supply equipment in France
    Smart Mobility

    France’s Multiannual Energy Program (MEP) has set a goal of 2.4 million electric vehicles (EVs) and plug-in hybrid electric vehicles (PHEV), both private and commercial, by 2023; a 13-fold increase over the current situation. This deployment must be accompanied by the strong growth of an electric vehicle supply equipment (EVSE), being the only way to reassure future owners, and guaranteeing them a comfort of use comparable to that which they are able to enjoy with their internal combustion engine (ICE) vehicle. To support this development, the public authorities have set themselves particularly ambitious targets for the deployment of a charging network with 50,000 charging points (CPs) available to the public by 2020 and 100,000 in 2022 in accordance with a ratio of 10 electric vehicles per CP envisaged in the Strategic Contract of the Automobile Branch (SCA).

    Primarily through the “Investments for the Future Program”, close to 25 000 charging points have already been deployed (as of January 2019, according to GIREVE data). The regulatory framework is also evolving in order to encourage the development of charging equipment in private areas: commercial zones, condominiums, company car parks, etc. The Energy Transition for Green Growth Act (ETGGA) has set a target of 7 million private and public charge points by 2030.

    In this context of strong commitment from public authorities, the DGE (Direction Générale des Entreprises), the ADEME (L’Agence de l’Environnement et de la Maîtrise de l’Energie) and the DGEC (Direction Générale de l’Energie et du Climat)  wanted to carry out a study aimed at characterizing the state of the art in terms of electric vehicle supply equipment, and especially at identifying and contributing to the development of the appropriate mechanisms allowing the public stakeholders to reach their charge point deployment objectives. Following a competitive bidding process CODA Strategies was selected to carry out this project. Recently finalized, the project resulted in a series of recommendations to public decision-makers highlighting a series of key regulatory, structuring and communication actions aimed at improving the EVSE roll-out as a means of supporting electric mobility in France.

  • Winning strategies regarding the « Made in France » concept
    Public Stakeholders

    Conducted on behalf of the DGE and of the ILEC, the study analyses the deployment of a multitude of initiatives (including labels, collective brands, web-sites, different events…) dedicated to the concept of “ Made In France ”. It describes the manner in which companies can use the mention of product origin to improve their position on their home market and develop a presence abroad.

    The project will also see a comparison between the French national product promotion strategy and those seen throughout a number of countries, including Italy, Germany, Spain, Korea, Australia and the USA. This benchmark and a specific analysis of the national situation will constitute the basis for formulating a series of recommendations to public decision makers and private players focusing on optimizing the strategies behind the promotion of the “made in France” concept.

  • Analysis of the territorial players of the energy efficient refurbishment market
    Smart Buildings

    As part of the public energy efficiency service, local decision-makers need to be precisely aware of their environment and especially of those players that can actively contribute to the development of an energy efficient refurbishment mass market, such as real estate companies, banks and other financial institutions, different types of prescribers (design offices, architects, etc).

    Conducted on behalf of the ADEME, the study aims to provide an analysis of the positions and the major issues of the multiple market players with respect to energy efficient refurbishment. The analysis is based on a series of detailed presentations of each player.

    Following this initial phase, CODA Strategies will organize a collective reflection exercise in the interest of getting territorial organizers of the public energy performance of housing service to co-elaborate a list of actions federating all players around a set of objectives in terms of the massifications of the energy efficient renovation of the housing park.

  • The digital transformation of the French agri-food industry
    Public Stakeholders

    Conducted on behalf of the DGE (Ministry of Economy and Finance), Coop de France, FranceAgriMer, the ANIA (National Food Industry Association), the study is meant to identify and characterize the impact of new, digital technologies on the competitiveness and the growth of the French agri-food industry. Featuring interviews with more than 20 market experts and 60 agri-food industry companies as well as 25 in-depth technology leader site audits, the study will identify the major innovations and associated key success factors related to their introductions.

    The major domains that are under analysis include new product offerings, industrial processes, logistics, client relations, traceability and digitalization of exchanges between the players of the different sectors.

    On this basis, recommendations will be made to both public and private stakeholders.

  • A deep dive of the French geothermal energy market
    Smart Energy

    On behalf of the BRGM (“Bureau des recherches géologiques et minières », litterally the Geological and mining research bureau) and of the EnergICs R&D platform, CODA Strategies is currently conducting an in-depth study of the French geothermal energy market. The study aims to provide a direct operational support to the EnergICs consortium, particularly through an analysis of the needs of both current and potential users of geothermal energy solutions and of the barriers to the uptake of such solutions from a technical, economical and organization perspective. The study, which covers all geothermal technologies (both near-to-surface and deep) and all use cases and applications (for both electricity and heating / cooling production), ultimately aims to identify and characterize the major R&D issues on the market.

    For this project, CODA Strategies is conducting in excess of 50 interviews, with the major stakeholders on the market, as a means of better understanding the diversity of positions regarding the evolution of the geothermal energy market in France, but also of identifying the major technical or economical barriers that R&D actions are likely to address.

  • Housing and the Silver Economy
    Telecoms, M2M, Remote services

    The aging of the European population is driving a strong reflexion on the way in which housing might be adapted to the specific issues of the elderly. It is in this context that our study, “Housing and the Silver Economy”, aims to quantify the markets in the different EU countries. Apart from obviously quantifying demand for the different solutions, the study looks at how home adaptations are currently financed, how the value chain in structured and the different stakeholder positioning is. An identification of best practices, among the analyzed countries, is also conducted, its purpose being to provide a means to understanding the subsequent market projections.

    An interview campaign, with more than 60 institutional players doubled by a 400 strong survey campaign, interviewing, via telephone, occupant homeowners in 4 EU countries constitute the backbone of the study methodology.

  • From Home Automation to the Connected Home 2019
    Smart Buildings

    The CODA Strategies Smart(er) Buildings team is working on a new study: “From home automation to the connected home: Consolidation, emergence of new markets and strategies”. This project continues the activity that CODA Strategies has been carrying out for the past 20 years on the home automation and the connected home markets. Integrating the impacts and disruptions of the IOT, the pervasiveness of mobile Internet connections and the strategy of a multitude of new (and atypical) entrants, the study will be building on previous CODA Strategies work in the field (including the 2008 and 2014 topics on the field). The study presents the major technological evolutions, analyzes the merits of the current tendencies in terms of standardization and offers a series of medium-term technology scenarios. An in-depth study of the demand, from both a qualitative and a quantitative point of view, is carried out at European market level: current equipment rates for different home automation systems, propensities to purchase, purchasing channels and product expectations at segment level. A quantitative analysis of the markets for the different equipment / systems (HVAC controls, home security, lighting, drives, etc.) is also conducted. The study also looks at major players’ positions on the links of the value chain and describes the value appropriation scenarios of the strategic groups.

    The methodology behind the study relies on the in-house team’s vast experience in the field, on a robust desk research project, on an extensive interview campaign with market stakeholders, as well as on qualitative and quantitative EU consumer survey.

  • Storage integrators and developers : who’s who
    Smart Energy

    On behalf of a European energy major, CODA Strategies has recently finalized a detailed scan of the integrators and developers focusing on the off-grid and microgrid stationary storage market. The objective of the project was the identification and the in-depth analysis of several types of players actively positioned on the market and potentially interesting for the client’s activities from a partnership or acquisition perspective. The project also aimed to clearly highlight the activities of the client’s major competitors on this market.

    Apart from providing a detailed analysis of the microgrid / off-grid stationary storage solutions market, the study focused on a screening of the players present on the market, according to a series of predefined criteria. The most interesting companies, from a partnership or acquisition perspective, were analyzed in-depth and benchmarked against one another. The project obviously featured a series of recommendations of opportunities worth pursuing for the client.

Client Area

News

  • 08.04.2019
    CODA Strategies to present geothermal energy market study results in July BRGM forum
    CODA Strategies will present the results of its study on the evolution of the market for geothermal energy solutions in France, during a BRGM event focusing covering underground resource valuation. The study, carried out by our in-house energy and smart building teams, has been focusing on identifying the major barriers to the development of geothermal solutions and the potential drivers to be valuated in overcoming these barriers and will be used as a road-map for the EnergICs platform in the development of their offers (more details, in the “on-going projects” section). CODA Strategies study director, Mihai PETCU, will be sharing some of the public proceedings of the project, as part of an event focusing on geothermal energy. Organized by the BRGM (French National Survey) on the 24th of June, the event will coincide with the 10-year anniversary of the BRGM’s geothermal energy platform. Practical details coming soon.
  • 08.04.2019
    EV charging infrastructure study out and awaiting publication
    The study on the deployment of EV charging infrastructure in France, conducted on behalf of the DGE (part of the French Ministry for the Economy and Finance), the ADEME (French Environment and Energy Management Agency) and the DGEC (part of the French Ministry for the Ecological and Solidary Transition, i.e. Ministry of the Environment) has been recently finalized. The study mobilized a complex methodology based on an extensive interview campaign with stakeholders in France, but also in Norway, the USA (particularly in California), in Japan and in the Netherlands and on the development of an in-depth quantification model. The CODA team expresses its gratitude to all the participants in the study : expect the synthesis of the project in your inbox in the following days!
  • 08.04.2019
    CODA Strategies at the Salon des Maires – Study on local authorities’ policies regarding refurbishment of their housing stock
    Every year, the "Salon de Maires" (“Mayors’ Conference”, in French) brings together local authorities and their institutional partners specializing in the urban management, planning, development and energy services.  This year’s conference, that start on the 20th of November, will also include a presentation of the results of the Teksial and  CODA Strategies study “Local authorities and their incentive policies regarding the refurbishment of the housing stock”. Jean-Claude MIGETTE, CODA Strategies president and study director, will be sharing his insights on local public decision makers’ focus on the refurbishment of the French housing park from an energy efficiency perspective. Also speaking are : Jérôme Gatier (Plan Bâtiment Durable), Matthieu Paillot (Président- Teksial), Vincent Perrault (Responsable du Programme Habiter Mieux - Anah), Roselyne Forestier (Coordinatrice nationale des Plateformes de rénovation- ADEME). Come meet us in Pavillion 3, Hall 30 at 11:15, on the 20th of November, 2018.
  • 08.04.2019
    “From Home Automations to the Connected Home” – 2019 study out soon!
    The CODA Strategies Smart(er) Buildings team is working on a new study: “From home automation to the connected home: Consolidation, emergence of new markets and strategies”. This project continues the activity that CODA Strategies has been carrying out for the past 20 years on the home automation and the connected home markets. Integrating the impacts and disruptions of the IOT, the pervasiveness of mobile Internet connections and the strategy of a multitude of new (and atypical) entrants, the study will be building on previous CODA Strategies work in the field (including the 2008 and 2014 topics on the field). The study presents the major technological evolutions, analyzes the merits of the current tendencies in terms of standardization and offers a series of medium-term technology scenarios. An in-depth study of the demand, from both a qualitative and a quantitative point of view, is carried out at European market level: current equipment rates for different home automation systems, propensities to purchase, purchasing channels and product expectations at segment level. A quantitative analysis of the markets for the different equipment / systems (HVAC controls, home security, lighting, drives, etc.) is also conducted. The study also looks at major players’ positions on the links of the value chain and describes the value appropriation scenarios of the strategic groups. The methodology behind the study relies on the in-house team’s vast experience in the field, on a robust desk research project, on an extensive interview campaign with market stakeholders, as well as on qualitative and quantitative EU consumer survey.

CODA Strategies

1 rue des Gâtines, 75020, Paris, France

contact@codastrategies.com or form

T : +33 1 77 32 42 37